How are rich media ads different from other ad formats?


google ads - exam answers

How are rich media ads different from other ad formats?

  • They are displayed on the Search Network
  • They are a type of text ad
  • They are static image ads
  • They are ads with animation or other types of motion (Correct Answer)

Rich media ads differ in that they are ads with animation or other types of motion.

Explanation

Google Ads allows you to display ads in a variety of ways, from simple text to responsive ads to full animation. When your ad media includes any kind of image motion – video, gif, flash, or text/animation mix – this is known as rich media.

Google’s Rich Media Gallery allows you to create your own rich media, and the downloadable program is free. You also have the option to build rich media with the help of other software or designers.


Like it? Share with your friends!