One factor the Google Ads system uses to calculate an ad’s actual cost-per-click (CPC) is the:
One factor the Google Ads system uses to calculate an ad’s actual cost-per-click (CPC) is the: Maximum CPC bid of the ad showing one position...
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What feature is required to collect the number of comments users posted to a web page?
What feature is required to collect the number of comments users posted to a web page? Custom Dimension Calculated Metric Custom Channel Groupings Custom Metric...
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Your ad can show to a potential customer when your targeted language matches:
Your ad can show to a potential customer when your targeted language matches: The customer’s browser setting The customer’s Google interface language setting (Correct Answer)...
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What criteria cannot be used to create a Custom Segment?
What criteria cannot be used to create a Custom Segment? Dimensions Metrics Ad type (Correct Answer) Sequences of user actions When creating a Customer Segment,...
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You can use audience targeting to show your ads to:
You can use audience targeting to show your ads to: Specific websites, based on specific interests Groups of websites, based on specific interests Specific groups...
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To recognize users across different devices, what feature must be enabled?
To recognize users across different devices, what feature must be enabled? Attribution Models User-ID (Correct Answer) Audience Definitions AdWords Linking Google Analytics requires that you...
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What scope levels [are] available for dimensions and metrics?
What scope levels [are] available for dimensions and metrics? Hit-level, session-level, product-level, or user-level scope (Correct Answer) Location-level, duration-level, product-level, or user-level scope Event-level, session-level,...
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Which of the following items is not a component of Quality Score?
Which of the following items is not a component of Quality Score? Landing page experience Maximum cost-per-click (max. CPC) bid (Correct Answer) Ad relevance Expected...
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Why might you use the “Search Network campaigns with Display Opt-in” campaign type?
Why might you use the “Search Network campaigns with Display Opt-in” campaign type? You can use one budget to advertise on the Search Network and...
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